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Why does sens not market the cosmetic side of regenerative medicine?

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#1 The Immortalist

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Posted 31 March 2014 - 11:31 PM


If SENS marketed the cosmetic side of regenerative medicine(the skin) then wouldn't they be getting more donations? The appearance of our outer layers is what most people care about after all.

When you start talking about the extra-cellular aggregates, mitochondrial mutations and other such garbly goop people minds just go blank. SENS should simply be "We use real science to work to make you look and feel younger".

I could just see it now: Dr Aubrey de Grey on the Ellen Degeneres show talking about legit skin rejuvenation. (I'm serious, this isn't a joke).

Edited by The Immortalist, 31 March 2014 - 11:35 PM.

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#2 Brafarality

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Posted 31 March 2014 - 11:42 PM

Well put.
My guess is that any reluctance is based upon apprehension that a greater SENS effort will be reduced to 3 antiaging creams/supplements or something like that. Dread that the greater cause will be lost in marketing and trivialization. Not sure if it would happen like that, but most SENS and life extension supporters are generally disapproving of the lameness of marketing to people's fears and anxieties, except, of course, for the ultimate anxiety...death. But, interesting, nonetheless.

Edited by Brafarality, 31 March 2014 - 11:43 PM.

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#3 The Immortalist

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Posted 31 March 2014 - 11:45 PM

I don't like it either but sometimes you have to stoop to the lowest common denominator in order to reach success. For example the game industry does this. Many game companies have been making old franchises less unique and more "mainstream" in order to make more money while game critics are lambasting them for doing so. I think resident evil is an example of this. It's selling more copies than ever but has been getting much lower reviews by critics.

#4 Brafarality

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Posted 31 March 2014 - 11:52 PM

I don't like it either but sometimes you have to stoop to the lowest common denominator in order to reach success. For example the game industry does this. Many game companies have been making old franchises less unique and more "mainstream" in order to make more money while game critics are lambasting them for doing so. I think resident evil is an example of this. It's selling more copies than ever but has been getting much lower reviews by critics.

You may be well suited to lead the effort- by keeping a strong vision of the ultimate goals clearly and always in mind, but not too falsely proud to do what is necessary to advance the cause, step by step, piece by piece, in order to get there.

#5 The Immortalist

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Posted 31 March 2014 - 11:53 PM

Well put.
My guess is that any reluctance is based upon apprehension that a greater SENS effort will be reduced to 3 antiaging creams/supplements or something like that. Dread that the greater cause will be lost in marketing and trivialization. Not sure if it would happen like that, but most SENS and life extension supporters are generally disapproving of the lameness of marketing to people's fears and anxieties, except, of course, for the ultimate anxiety...death. But, interesting, nonetheless.


I say do whatever works. Sell cosmetics and fund the cause with the money gained by it. Though I doubt any skin product SENS would produce would be a simple cream. It would probably be an expensive injection of some sort to increase collagen or a superior kind of filler material to get rid of wrinkles.

I'd love to buy a SENS sunscreen though. Support the cause and prevent sun damage at the same time.

#6 Brafarality

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Posted 31 March 2014 - 11:57 PM

Well put.
My guess is that any reluctance is based upon apprehension that a greater SENS effort will be reduced to 3 antiaging creams/supplements or something like that. Dread that the greater cause will be lost in marketing and trivialization. Not sure if it would happen like that, but most SENS and life extension supporters are generally disapproving of the lameness of marketing to people's fears and anxieties, except, of course, for the ultimate anxiety...death. But, interesting, nonetheless.


I say do whatever works. Sell cosmetics and fund the cause with the money gained by it. Though I doubt any skin product SENS would produce would be a simple cream. It would probably be an expensive injection of some sort to increase collagen or a superior kind of filler material to get rid of wrinkles.

I'd love to buy a SENS sunscreen though. Support the cause and prevent sun damage at the same time.

That is a good segue...to something I was thinking about-
Is there a thread in Ageless Looks purely devoted to swapping tips on how to avoid the sun? I think it would be great and would receive a lot of replies. Could you start it? I think your name carries more weight around here than mine! :)

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#7 Brafarality

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Posted 01 April 2014 - 12:04 AM

I was kidding, btw, on starting the sun avoidance thread-
If I want it so bad, I'll put it out there and be judged!

#8 John Schloendorn

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Posted 01 April 2014 - 12:36 AM

We use real science to work to make you look and feel younger

You don't need to wade into the swamp of getting SENS, the nonprofit organization formally involved in this. Just get started on your own. You can always donate your profits to whoever you think does the best "real" research later.

#9 The Immortalist

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Posted 01 April 2014 - 01:13 AM

We use real science to work to make you look and feel younger

You don't need to wade into the swamp of getting SENS, the nonprofit organization formally involved in this. Just get started on your own. You can always donate your profits to whoever you think does the best "real" research later.



Which is SENS.

I'd love to personally spearhead an effort in cosmetic regenerative medicine. Do you think SENS could help informally in this effort?

#10 Vardarac

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Posted 01 April 2014 - 01:59 AM

This is a topic I had considered myself earlier but never raised.

The philosophy behind SENS is one that easily lends itself to cosmetic "medicine." This has probably been considered before; cosmetics are, after all, one of the biggest industries on Earth. Perhaps it has not yet been done since several things would have to be agreed upon that may be difficult to accept, either for those in SRF or those in cosmetics companies:

1. SRF funding is contingent upon developing, within a specific timeframe, a specific product or procedure or set of products/procedures that aid in skin regeneration. AFAIK SRF does not and probably could not make promises of this kind.

2. A chunk of bonus funding is provided to supply other non-cosmetic projects at the full discretion of SRF. Might be out of budget for cosmetics or insufficient to make a significant difference to SRF

3. The products/procedures must be able to be considered a form of restoration of a real youthful state and are not simply substances that delay damage or simulate a youthful state (e.g. creams that induce cell division). Cosmetics companies probably find it much cheaper (and potentially more lucrative, considering that youth = not using as much cosmetics) to do/make the latter

4. Development and details of the product or procedure line are proprietary to the funder and cannot be disclosed (limits peer review and feedback, bad for SRF)

Assuming such an undertaking were possible, I don't think it would be terribly difficult to market it as just one manifestation of how SRF attempts to follow the SENS philosophy of combating aging.

The vital part would be underscoring that the project, however important it is in advancing the understanding and delivery of stem cell therapies (for example), individually pales in comparison to the importance of the overall goal: That is, fighting aging itself as a disease - and that specifically by attempting to change the body back to the way it was during youth instead of trying to slow down or stop what makes it old.

Edited by Vardarac, 01 April 2014 - 02:02 AM.


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#11 John Schloendorn

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Posted 01 April 2014 - 03:20 AM

I'd love to personally spearhead an effort in cosmetic regenerative medicine. Do you think SENS could help informally in this effort?

Awesome! I'd love to see that happen. I'm not affiliated with SENS and can't speak for them, but I can certainly imagine they'd want to help you. What do you need from them? They're generally very accessible. Just shoot them an email, see what they say ;-)




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