How would we go about getting this product onto the shelves at Costco or Trader Joe's? It may be a bit premature but at some point it would be really cool to achieve wide consumer accessibility.
Also, what are we going to do with the proceeds? I suggest contributing 70% to a dedicated Imminst research trust which would spend its interest on relevant research, 20% going into marketing expenses and 10% left to the discretion of leadership.