Posted 06 July 2005 - 05:55 AM
lemon, you sound kinda sour, cynical, ignorant, and/or all of the above. There are people, companies, and groups out their trying to make a differemce amd I feel the challenge in life is finding them. I have absolutly no affiliation with AOR and didn't even know of their existance when I began a serious look at augmenting my biochemistry, but I have developed the greatest respect for the company, their carefully crafted formulations, and the detailed information they provide describing their decisionmaking.
Of all the supplement suppliers out there, AOR has consistantly been on the cutting edge of formulation design based on the latest research. To imply they've eliminated DHA from their product to sell it because they can't make anything on an overly saturated fish oil market is your right but I bet that over the next 6 to 12 months you'll see lots more pure EPA products materialize as the followers catch up. Their arguements and cited research appear pretty convincing to me and while we are just begining to see a body of knowledge develope on this issue, AOR as an innovator, is amongst the quickest to adapt it's formulations to new information.
There is profit to be made in innovations, no doubt about it. I personally am glad they exist as they consistantly provide me with new information with which I can fine-tune my supplement package. Unlike drug companies that fund research on their products amd thus have an inherent conflict of interest, AOR adapts it's product line to reflect the latest research. I'll leave it to those much more capable than me to weigh in on the scientific merits of my position and note that a basic search of AOR on this forum demonstrates the overwhelming respect most posters have of the companies' products.
Personally I'm switching to EPA. I'll let you know what I think in a month or two. I'm sure their window of exclusivity is short, maybe 6 months or so, and as my body can get all the DHA it may need from EPA but not the other way around, I'll pay the price. Just like I became a full member to support a great forum, I'll invest a bit into a company that brings so much new information to my table, both figureatively and litterally.