The home page of ImmInst is great...for us. Not so great for a complete 'immortality' noob who is wondering what on earth we're all smoking. Sooooo...what would make a great landing page for new traffic to ImmInst?
We want the people who are already interested to have no resistence to their joining us, while still making ample information available to those who don't know yet, or are even opposed to the idea. The design should be simple, look good, and easy to read. I really don't think it should take long to put it together.
Any ideas?